Facebook Code

7 Secrets to a Laptop Lifestyle – Part 3

By on August 8, 2014
how to make money online

Marketing Sophistication

Your Marketing Sophistication Level

Why Awareness & Marketing Sophistication Matter
In this 7 part series I talk about the 7 Secrets to creating a laptop lifestyle. 


So you finally did it… you decided to find a way to make money online.

Or maybe, you’ve already started driving sales from your own website and affiliate links and are already making money online. It’s entirely plausible that you’ve even built and sold info products…and if so, congratulations. On all counts.

However, no matter what level you’re at – you’ll quickly discover that you need a system to make it all work. Because, try as you may, you can’t build a solid business without a foundation. The same goes for online marketing.

When you’re getting started you either leverage someone else’s system or you create your own. It really is as simple as that. This blog outlines the pieces of the puzzle to create a system that you can either bolt-on, or build from scratch.

Your Awareness Level

We all enter this business at some level of sophistication or an Awareness in our abilities to market a product or service online. We become aware of these abilities typically by practical application or by using them on a daily basis… blogging for example. However, for many of us we just gradually build up these skills, or already poses a “how to” awareness experience from things we’ve done before, a job or perhaps the business we run. The Awareness skills you have are a direct result of the abilities you have to create and use today’s marketing technology – what do you know how to do? These skills make up what I call your “Marketing Sophistication Level” and contribute to your overall MSL Rank.

Secret #3 Building Your Marketing Sophistication Level (MSL)

Your MSL Level describes the entire package. This includes your technical “how to” knowledge-ability (Google Adwords, Facebook Ads), web marketing savvy (Building Sales Funnels) and perhaps the most important part, your people skills. Each of these components are all the pieces that go into making up one very unique YOU.

Individuals build up and create their own MSL Rank by doing a number of things. These activities include, listening to Podcasts, taking online training courses, reading influential books, getting mentorship from someone more successful and above all… they have the mindset to always learn more.

More often than not, their DNA actually forces them to do it, they seemingly have no choice – its a disease, as some Entrepreneurs (including myself) call it. What you discover when you analyze these types of people, is that most, if not all of them, have had to overcome major challenges along the way.

They persevered and fought their way to success, it was not handed to them. Everyone one of us had to work for it.

Everything you learn along the journey, skills, experience and the knowledge you gather as an entrepreneur contributes to your Marketing Sophistication Level. I created a number system to define the MSL scale, based on a ranking from 1 to 5. As for me, I’m not a 5 – yet. However, I will always remember that each and every one of us begin our journey as an Entrepreneur with a Level 1 MSL Rank. We knew nothing.

The top players in this game are just people (who have also created great personal brands) like Amy Porterfield, Mark Hoverson (below), Vincent Ortega Jr., Frank Kern, Brendon Burchard, Eben Pagen, Ryan Deiss, Vince Reese, Dean Jackson and Joe Polish, Tar’Lese Rideaux or Melanie Duncan. This list goes on and on.

Internet marketing

Mark Hoverson and I at a recent Mastermind. If you don’t own Solomon CEO you really are missing out.

The key takeaway here, is that they have all created and acquired very high levels of marketing sophistication capabilities. This blog outlines everything from how the foundation is built, to the first steps you need to take in order to get started

You need to discover how easily you can leverage the internet into profits. The marketing platforms of today are incredible, Facebook, Instagram, Twitter, Pinterest, Youtube… just to name a few. These new platforms make up the components of the new marketing paradigm and its just now getting started, don’t miss out, you owe it to yourself to at least look at this.

Its a pretty exciting online world once you realize and comprehend the incredible potential that comes with combining automated technology, an amazing value proposition and the scalability offered by the Internet. The technology of today has made it completely possible for anyone to start a business. What’s even more incredible, is that you really can do it for next to nothing in terms of start-up costs.

So, as I briefly explained in this short blog, Secret #3 to Living the Laptop Lifestyle is to Understand your MSL Rank and grow it.

Find a system that has training like the one below. To learn more about a great system to get started with click the “How to Blueprint” box below for free training.

So, as I briefly explained in this short blog, Secret #3 to Living the Laptop Lifestyle is to Understand your MSL Rank and grow it. Check out Secret #4 Here.

There are no secrets to succeeding with online marketing, you just need to set up the right kind of business structure, understand the formula and build out the process.

Check out my blog: Discovering the 7 Secrets to living the laptop lifestyle.   

Troy Scott

Troy Scott

Founder at JV Marketing Group
I've created a 7-figure business from scratch and built marketing automation systems responsible for over $50m in sales. Today I coach other entrepreneurs on how to build proven online systems that grow their businesses faster and easier. Can I help you? Go Here ==> http://LearningOnlineStrategies.com


  1. Brigitte

    May 13, 2015 at 7:01 am

    Hi, my name is Brigitte and I am the sales manager at SwingSEO Solutions. I was just looking at your Your Marketing Sophistication Rank | JV Marketing Group website and see that your site has the potential to become very popular. I just wanted to tell you, In case you didn’t already know… Here’s to your success!

    • Troy Scott

      May 14, 2015 at 5:13 pm

      Thank you.

  2. Anonymous

    May 26, 2015 at 6:00 am

    Thanks for creating Your Marketing Sophistication Rank | JV Marketing Group, really like it.

Leave a Reply

Your email address will not be published. Required fields are marked *