Can You Make Money Blogging?

By on September 3, 2014
make money blogging

Can You Make Money Blogging?

Absolutely, and even more so today.

In today’s digital world, blogs are the easiest way to get started making money online.

Done right, your blog should inform, entertain and even motivate readers. Long before “content marketing” became the norm, businesses recognized blogs’ power to engage customers at every stage of their buying cycle – many enterprises have just gotten better at telling their stories through better blog structure or by publishing less overtly promotional material and, more importantly, have improved how they share their blogs, utilizing the many forms of social sharing.

Still, it only takes a digital second to find tweets or articles proclaiming, “blogging is dead.” Here are five reasons why people will continue to make money blogging.

1. PEOPLE LOVE STORIES

People really do love stories – this is the most important reason why blogs will never die. We love hearing them; we love telling them; and we love re-telling them. From long ago leading up to where we’re at today, people have always engaged with stories on a very deep level. The Internet didn’t change that one bit: the only difference is that now instead of people gathered around an actual fire, people gather around a digital device. And many are making money blogging.

Performing a simple search these days will deliver a bounty of content and in many cases that content will consist of blogs and the world would be boring without these stories. And no other medium tells these stories better than blogging. Imagine how many stories would not exist if blogs have never appeared? Imagine how many stories of success, failure and everything in between would have been left untold?

how to make money blogging

2. IT’S AN ESSENTIAL

Blogging has revolutionised personal publishing. It’s such a simple and powerful concept that it is instantly appealing.  It’s a diary and mass media all in one place and it could be anything that anyone wants it to be. It’s not a phenomenon anymore. It’s a tool for both personal and business use, and this approach to building out web content will never go out of style.

3. ENGAGEMENT

Blogs offer a very different level of reader engagement than social media. With blogs, however, it’s the classic relationship of audience and the performer that matters. And it works.

People seek characters in their lives — role models, heroes and villains. Blogs offer a perfect platform for this. Each successful blog is a scene where interesting people perform. Audiences love to hate them, hates to love them and experience a different array of emotions. It’s why people continue to read blogs — they are interested in things that people who lead them have to say. That’s why the comment, subscribe, retweet and share. People want to find somebody they believe in.

4. BLOGS ARE DIFFERENT EVERY DAY

The one thing that is often omitted when people are talking about the ‘death of blogs’ is that blogs are very different. The definition I like when talking about blogs is ‘writing on Web’. Saying that you can kill blogs is saying that people will stop writing. It’s nonsense. Even more, it’s ‘everything-was-better-when-i-was-young’ type of nonsense.

You can subscribe to a large number of blogs thru Feedly. Some of them consist only of pictures. Some of them are publishing 2,500-plus words articles every day. Some of them are about video game news and some are about the poetics of architecture in Montreal AND many of them have been monetized and creating income or their publishers. The differences between them are immense and new types of blogs appear every day.

5. IT’S NOT ONLY PERSONAL

The final reason why blogs will not die is that a blog is a great way to share information about a product or service. Its difficult to do the same things with Social, but you can drive awareness by using tags like #makemoneyonline #Workfromhome for example as you push your content live.

Blogs are and will continue to be a place on the Internet that people read and engage with and as such it’s one of the best ways imaginable to connect to people to market products and services with. That’s the idea behind content marketing, where companies try to create actual value in order to attach their product to it. This article, actually, is an example of that. ‘Content marketing’ sounds like the most boring cliché in the world, but it’s actually a good thing in the right hands. Blogs offer a way to market and can actually so something helpful.

Get started blogging and who knows, you may actually like AND make money!

###

There are no secrets to succeeding with Online Marketing. You just need to set up the right kind of business structure, understand the formula and build out the process.

Check out my blog: Discovering the 7 Secrets to living the laptop lifestyle.

Troy Scott

Troy Scott

Founder at JV Marketing Group
I've created a 7-figure business from scratch and built marketing automation systems responsible for over $50m in sales. Today I coach other entrepreneurs on how to build proven online systems that grow their businesses faster and easier. Can I help you? Go Here ==> http://LearningOnlineStrategies.com

Leave a Reply

Your email address will not be published. Required fields are marked *